15+ Years OEM/ODM Manufacturer · Dongguan, China

Custom Plush Toys
Manufacturer in China.

From artwork to finished product -- we help brands, IP owners, retailers, and e-commerce sellers bring custom plush projects to life with precision sampling, strict QC, and reliable export delivery.

CE / EN71 & ASTM Testing Support
Strict IP Protection
MOQ from 500 pcs/design
Sample in 10-15 Business Days
Custom plush toy manufacturing -- character plush samples
Plush toy fabric and material selection
Quality inspection of finished plush toys

Artwork → Sample

in 10-15 Business Days

15+ Years of OEM/ODM Experience
10 Production Lines
500+ Trusted Global Clients
15+ In-House Designers & pattern makers
500 MOQ from 500 pcs/design
10-15 Days Sample Turnaround
Certifications & Audits
ISO 9001 BSCI SMETA Disney FAMA CE / EN71 ASTM F963

Common Project Challenges

Problems Every B2B Buyer Has Faced. We Solve Them.

These aren't hypothetical issues -- they're the real frustrations we hear from buyers who've worked with the wrong suppliers. Here's how Mavo Toys addresses each one directly.

Sample Was Great -- Bulk Was Not

Inconsistent bulk production is the #1 complaint we hear. Our dedicated QC team runs in-line checks at key production stages, compares bulk output against the approved sample, and delivers a final QC report before shipment.

Our QC Process

Character Accuracy Was Way Off

Most factories don't have dedicated pattern makers for character work. Our 15+ pattern makers and designers specialize in artwork-to-sample development with structured revision rounds.

See Character Plush

Unclear Compliance & Certification

CE, EN71, ASTM -- navigating toy safety requirements is complex. We advise on applicable standards, coordinate lab testing, and provide all required documentation for your market.

Compliance & Testing

IP Leakage & Design Theft Risk

Your character designs and brand assets are protected under strict NDA agreements. We operate with compartmentalized access controls and a clear IP confidentiality policy.

IP Protection Policy

Slow Sampling & Missed Deadlines

Slow sampling kills launch timelines. We commit to 10-15 business day sample turnaround from approved artwork, with clear milestone tracking throughout the process.

Our Timeline Process

High MOQ Blocks Small Brands

Many factories demand 1,000-5,000 pcs minimum. Our MOQ starts from 500 pcs per design, enabling startups, DTC brands, and test orders to get to market without overcommitting.

MOQ & Pricing FAQ

Facing a challenge not listed here? Let's talk about your project.

Discuss Your Project

One-Stop Manufacturing

From Artwork to Delivery -- We Handle Everything

A transparent, milestone-driven process designed to give you full visibility and control at every stage of your custom plush project.

1

Artwork

Share your design files, sketches, or reference images. We assess feasibility and provide initial feedback within 24 business hours.

2

Sample

Our pattern makers build a physical prototype in 10-15 business days. You receive photo documentation at each stage.

3

Revision

Structured feedback rounds to refine proportions, colors, and details until you approve. Transparent revision tracking throughout.

4

Production

Bulk manufacturing across 10 production lines. 30-45 day lead time with inline QC monitoring at cutting, sewing, and stuffing stages.

5

QC & Packaging

100% visual inspection plus final QC report. Private label, retail, FBA, or custom packaging applied before export.

6

Delivery

Export documentation, freight coordination, and post-shipment support. We deliver to Europe, Australia, the US, and worldwide.

24-Hour Response Guarantee

Every inquiry, quote request, and revision feedback receives a response within one business day. No chasing required.

Transparent Quoting & Milestones

Itemized quotes with no hidden fees. Clear production milestones so you always know exactly where your order stands.

Global Export Experience

Proven delivery to the EU, UK, Australia, USA, and beyond. We manage export documentation, customs compliance, and freight coordination.

Full Customization

Everything on Your Plush Toy Can Be Customized

As a dedicated custom plush toy manufacturer, we control every element of your product -- from the fabric feel to the final hang tag. Here's what we can tailor to your exact specifications.

Size & Dimensions

From mini 5cm keychains to oversized 120cm floor plush. We produce any size with precise pattern engineering to maintain proportions at every scale.

  • 5cm to 120cm+
  • Multi-size runs per design
  • Proportion-accurate scaling

Fabric & Texture

Short pile, long pile, minky, velboa, fleece, organic cotton, and recycled RPET fabrics. We source materials that match your brand's tactile and visual requirements.

  • Baby-safe, OEKO-TEX options
  • Eco / recycled RPET fabrics
  • Pantone color matching

Filling & Firmness

PP cotton, memory foam, bean pellets, or weighted fill -- we adjust stuffing density and material to achieve the exact softness, weight, and shape retention you need.

  • PP cotton / memory foam
  • Weighted / bean pellet fill
  • Density adjusted per spec

Embroidery & Print

Facial features, logos, text, and detail work executed in precision embroidery or heat transfer print. We match thread colors to your Pantone references exactly.

  • Multi-color embroidery
  • Heat transfer & sublimation
  • Character face accuracy

Labels & Hang Tags

Woven labels, sewn-in care tags, printed hang tags, and barcode stickers -- all customized with your brand identity and compliant with target market labeling requirements.

  • Woven & printed labels
  • CE / safety warning labels
  • Barcode & SKU stickers

Packaging & Presentation

Polybags, window boxes, gift tins, display boxes, and Amazon FBA-ready cartons. We handle private label packaging design and production as part of your order.

  • Private label & retail boxes
  • Amazon FBA-ready cartons
  • Gift sets & display packaging

Why Choose Us

Why 500+ Brands Choose Mavo Toys as Their Manufacturing Partner

We're not just a factory. We're a project partner that understands what international B2B buyers need -- from the first quote to the final shipment. Our OEM plush toy manufacturing is built around five commitments that matter most to our clients.

High Character Accuracy

15+ pattern makers and designers specialize in translating artwork into production-accurate plush. Structured revision records until every agreed detail is approved.

Transparent, Itemized Quoting

No vague pricing. Every quote includes unit cost, sample fee, tooling, lead time, and packaging breakdown -- so you can make informed decisions fast.

Proactive Compliance Communication

We advise on CE, EN71, ASTM F963, and market-specific labeling before production starts -- not after. No surprises at customs or on the shelf.

100% Visual Inspection & QC Report

Every single unit is inspected before shipment. You receive a documented final QC report covering appearance, dimensions, stitching, stuffing, and labeling.

24-Hour Response Guarantee

A dedicated project contact is assigned to every inquiry. We respond within 24 business hours and keep you updated at every milestone -- no chasing required.

Quality & Compliance

We Handle Safety, Testing & Compliance So You Don't Have To

Selling plush toys in Europe, the US, or Australia requires navigating complex safety regulations. We guide you through every requirement and coordinate lab testing on your behalf. Learn about our quality and compliance standards.

CE & EN71

European toy safety directive compliance. We advise on EN71 Parts 1-3 requirements and coordinate with certified EU labs for testing and certification.

ASTM F963

US toy safety standard compliance for brands selling on Amazon, at retail, or via DTC channels. We ensure your products meet all CPSC requirements.

Factory Audits

ISO certification, BSCI audit, SMETA compliance, and Disney FAMA authorization support are available for relevant buyer review and third-party audit requests.

In-Line & Final QC

Multi-stage QC checkpoints during production plus 100% final visual inspection. A detailed QC report is issued and shared before every shipment.

ISO Certified BSCI Audited SMETA Compliant Disney FAMA Authorization Support CE / EN71 / ASTM F963

Project Examples

Typical Project Scenarios We Support

From character plush to branded mascots and retail collections, these scenarios show common project requirements we support for international buyers. View all project examples.

Licensed character plush toy project -- IP accuracy project example
IP & Licensing

Licensed Character Plush Series

A European IP licensing company needed high-accuracy character plush for a retail rollout. We delivered 3 revision rounds, sealed sample approval, and 5,000 units in 38 days.

EN71 Certified 5,000 units 38-day delivery
See Quality Process
Branded mascot plush for corporate promotional campaign
Promotional

Corporate Mascot Gift Campaign

A UK promotional agency needed 2,000 branded mascot plush for a corporate event. Fast-track sampling in 12 days, custom gift box packaging, and on-time delivery for the event date.

CE Compliant 2,000 units Gift box packaging
See Quality Process
DTC ecommerce plush toy product launch with Amazon FBA packaging
Ecommerce / DTC

DTC Brand Amazon Launch

An Australian DTC brand launched their first custom plush line on Amazon. We provided design-to-sample guidance, FBA-compliant packaging, and a 500-unit test run to validate the market.

ASTM F963 500 units MOQ FBA-ready
See Quality Process

Get a Quote

What We Need to Prepare Your Quote

The more detail you share, the more accurate and useful your quote will be. Don't worry if you don't have everything -- we'll guide you through any gaps. Here's what helps us give you a fast, precise response.

01

Design Files or Reference Images

Artwork, sketches, character sheets, reference photos, or even a rough description. Any format works -- JPG, PNG, PDF, AI, or PSD.

02

Approximate Size

The finished height or length of the plush toy. If you're unsure, tell us the intended use (keychain, shelf toy, display piece) and we'll recommend a size range.

03

Target Quantity

Your estimated order quantity per design. Our MOQ starts at 500 pcs per design. Sharing a range (e.g. 500-2,000 units) is fine at this stage.

04

Fabric or Material Preferences

Short pile, long pile, minky, organic cotton, RPET -- or just describe the look and feel you want. We'll recommend the best options based on your design and budget.

05

Packaging Requirements

Polybag only, retail hang tag, window box, gift box, Amazon FBA carton -- or let us know your sales channel and we'll advise on the right packaging format.

06

Target Market & Required Certifications

Tell us where you're selling (EU, US, AU, etc.) and whether you need CE, EN71, or ASTM testing. We'll confirm what's required and factor it into your quote.

Ready to Get a Quote?

Share what you have -- even a rough sketch or a brief description is enough to get started. We'll review your project and respond within 24 business hours with a detailed assessment and initial pricing.

Request a Custom Plush Quote Learn About Our OEM Process
24-hour response guarantee
NDA signed before reviewing artwork
No commitment required to get a quote
MOQ from 500 pcs/design

FAQ

Frequently Asked Questions

Answers to the questions we hear most often from new B2B buyers. Have something else on your mind? Ask us directly.

What is your minimum order quantity (MOQ)?

Our MOQ is 500 pieces per design. This applies to each individual design or colorway. For promotional or test orders, we recommend starting with a single design at 500 pcs to validate your product before scaling up.

How long does sampling take?

Standard sample development takes 10-15 business days from artwork confirmation. This includes pattern making, material sourcing, sewing, and finishing. Complex character designs or multi-component products may require additional time. Revision rounds typically take 5-7 days each.

What is the bulk production lead time?

Bulk production typically takes 30-45 days after sample approval and deposit payment. Lead time depends on order quantity, product complexity, and current production schedule. We confirm your production timeline in writing before any order is placed.

Do you support CE, EN71, and ASTM testing?

Yes. We advise on the specific testing requirements for your target market (EU, US, AU, etc.) and coordinate with accredited third-party laboratories. Testing costs are quoted separately and depend on the standards required. We can also assist with labeling requirements to ensure your product is retail and platform compliant. Learn more about our quality and compliance approach.

How do you protect my design and IP?

We sign a Non-Disclosure Agreement (NDA) before reviewing any artwork or design files. Sample production is handled in a controlled environment with restricted team access. We do not share, license, or reproduce your designs for any other client under any circumstances.

Can you handle private label packaging and Amazon FBA prep?

Yes. We offer full private label packaging including custom hang tags, retail boxes, polybags, and gift sets. For Amazon sellers, we prepare FBA-compliant cartons with correct labeling, FNSKU barcodes, and suffocation warning labels. Just tell us your channel requirements and we'll handle the rest.

Currently Accepting New Projects

Ready to Bring Your
Plush Idea to Life?

Send us your artwork, brief, or even a rough sketch. Our team will review your project and get back to you within 24 business hours with a clear assessment and initial pricing -- no commitment required.

24-hr response guarantee
NDA before artwork review
MOQ from 500 pcs/design
CE / EN71 / ASTM support
15+ years OEM experience