How Custom Plush Toy
Manufacturing Works
From a sketch or character brief to a fully certified, retail-ready plush toy -- here is exactly how Mavo Toys manages every step of your project, with zero guesswork.
End-to-End Process
9 Steps From Idea to Delivery
Every custom plush project follows a clear, documented workflow. No surprises -- just transparent milestones you can track.
Your Inputs
What You Need to Provide at Each Step
We make it as easy as possible. Most projects start with nothing more than a sketch or a reference image. Here is what helps us move fast.
Submit Your Idea
- Character artwork or reference images (JPG/PNG/AI/PDF)
- Desired size and material preferences (if any)
- Estimated quantity and target market
- Rough delivery deadline
Feasibility & Quote
- Confirm quantity tiers and size breakdown
- Specify fabric type (minky, plush, velboa, etc.)
- Packaging requirements (polybag, box, hang tag)
- Safety standard needed (CE, ASTM, EN71, etc.)
Sample Development
- Confirm sample fee (credited to bulk order once production is confirmed)
- Final colour references (Pantone codes preferred)
- Embroidery details and expression guidelines
- Shipping address for sample delivery
Revision & Approval
- Annotated feedback photos or written notes
- Priority list of changes (expression, proportion, colour)
- Written sign-off email or approval form
Standard sample fee includes 2 rounds of minor revisions. Complex IP, mascot, or character projects may include up to 3 rounds when confirmed in the quotation.
Testing & Certification
- Confirm required standards (CE, EN71, ASTM F963, CPSC)
- Preferred third-party lab (SGS, BV, Intertek -- or we arrange)
- Age grading and labelling requirements
Production to Delivery
- Deposit payment confirmation (30% typical)
- Final packaging artwork (label, hang tag, box dieline)
- Shipping method preference (FOB, CIF, DDP, FBA)
- Balance payment before shipment
Project Timeline
Typical Turnaround Times
Timelines depend on complexity, revision rounds, and testing requirements. Below are industry-standard benchmarks for Mavo Toys projects.
Sampling Phase
10-15 Days
Bulk Production
30-45 Days
Estimated Full Project Timeline (Simple Design, No Testing Required)
1-2d
10-15d
5-7d
30-45 days
3-5d
3-5d
Payment Structure
Payment & Production Milestones
Our payment schedule is tied to production milestones, giving you full visibility and control. T/T bank transfer is preferred for bulk orders; PayPal may be used for sample fees only.
Sample Fee -- Before Sampling Starts
A one-time sample fee is charged upfront to cover pattern making and materials. The sample fee can be credited or deducted from your bulk order once production is confirmed. If the project does not move to bulk production, the sample fee is normally non-refundable unless agreed in writing.
30% Deposit -- After Sample Approval
Once you approve the sample and sign off the production order, a 30% deposit is typically required to secure your production slot and begin material procurement. Some complex, urgent, or special-material projects may require 30-50% deposit as confirmed in the quotation.
Balance Payment -- Before Shipment
The remaining balance is due after QC inspection is passed and final photos are shared. Goods are released for shipment once full payment is confirmed.
Payment at a Glance
Sample Fee
Credited once bulk order is confirmed
Production Deposit
After sample sign-off
Balance Payment
Before goods release
We provide QC photos and a final inspection report before requesting balance payment, so you can review the shipment against the approved sample standard.
Compliance & Safety
Testing & Certification
Selling in the EU, US, UK, or Australia requires safety compliance. We help you navigate the requirements and coordinate testing with accredited labs.
EN71 / CE
Required for EU & UK toy markets. Covers physical safety, flammability, and chemical limits.
ASTM F963
US toy safety standard. Required for Amazon US, major US retailers, and CPSC compliance.
BSCI / SMETA
Factory social compliance audits required by major European and Australian retail chains.
Disney FAMA
Factory audit for Disney and major IP licensing programmes. We are an approved manufacturing partner.
How Testing Works
- 1You confirm the required standard and target market at the quote stage.
- 2We prepare test samples from approved pre-production materials.
- 3Samples are submitted to an accredited lab (SGS, BV, or Intertek -- your choice or ours).
- 4Test reports are shared with you. Bulk production starts after pass confirmation.
Already Have Certificates?
If your brand already holds valid test reports for similar products or has an existing supplier's certificates, we can review them and advise on whether new testing is required for your specific design.
Packaging & Export
Packaging, Shipping & Aftercare
We handle private label packaging, export documentation, and stay available after delivery to support reorders and issue resolution.
Private Label Packaging
- Custom hang tags, labels & swing tags
- Retail window boxes and printed cartons
- FBA-ready polybag with suffocation warning
- FNSKU barcode labelling for Amazon
- Care label and age warning label compliance
Shipping & Export
- FOB, CIF, DDP, or door-to-door available
- Sea freight (LCL/FCL) and air freight options
- Commercial invoice, packing list, COO
- FBA direct shipment to Amazon warehouse
- Tracking updates throughout transit
Aftercare & Reorders
- Dedicated account manager post-delivery
- Patterns and moulds stored for fast reorders
- Repeat orders with shorter lead times
- Issue resolution within 24 business hours
- Seasonal planning support for bulk buyers
Common Questions
Frequently Asked Questions
Answers to the questions B2B buyers ask most before starting a custom plush project with Mavo Toys.
What is the minimum order quantity (MOQ)?
How long does sampling take?
Do you protect my IP and character designs?
Can you handle CE / EN71 and ASTM testing?
What if the bulk production doesn't match the approved sample?
Can you ship directly to Amazon FBA warehouses?
I don't have finished artwork -- can you still help?
Explore More
OEM Plush Manufacturing
Factory capabilities & production lines
Artwork-to-Sample Development
From sketch to physical prototype
MOQ & Quote Guide
Pricing, minimums & what affects cost
Quality Control Process
Inspection, testing & certifications
Full FAQ
All buyer questions answered
Request a Detailed Quote
Get itemised pricing for your project
Ready to Start Your
Custom Plush Project?
Share your idea -- a sketch, a brief, or a reference image -- and we will respond within 24 business hours with a feasibility assessment and initial quote. No commitment required.
15+
Years Experience
500+
Clients Worldwide
10
Production Lines
100%
Visual Inspection