Private Label & Custom Packaging for Plush Toys
From hang tags and woven labels to full-colour retail boxes and FBA-ready poly bags -- Mavo Toys handles every packaging detail so your private label plush toys arrive shelf-ready, compliant, and on-brand.
What We Support
Full-Range Packaging & Labelling Options
Every element of your product presentation -- from the sewn-in care label to the retail display box -- is managed in-house or through our verified supplier network.
Hang Tag
Custom die-cut or standard hang tags with brand logo, barcode, care info, and safety warnings. Printed full-colour, single or double-sided.
Woven Label
Sewn-in woven labels with your brand name or logo. Premium feel, durable and colour-fast -- ideal for retail-grade plush products.
Washing / Care Label
Printed or woven care instruction labels meeting EU/US textile labelling requirements. Multi-language options available for international markets.
OPP / Poly Bag
Clear OPP bags with suffocation warning print (required for most markets). Available in custom sizes, with header card slot or zip-lock options.
Colour Box
Full-colour printed retail boxes with custom structure, window cut-outs, and insert trays. Suitable for gift sets, IP merchandise, and premium retail.
Display Box / PDQ
Counter-top display boxes for retail floor placement. Branded, sturdy, and pre-packed -- ready for chain store and promotional display requirements.
Barcode & SKU Labels
EAN-13, UPC-A, FNSKU (Amazon FBA), or custom SKU labels applied per your specifications -- stickered or pre-printed on packaging.
Inserts & Thank-You Cards
Printed product cards, QR-code inserts, warranty slips, or brand story cards -- popular with DTC and ecommerce sellers.
Who This Is For
Packaging Solutions for Every B2B Buyer Type
Whether you're building a retail brand, scaling an ecommerce store, or running a promotional campaign -- we tailor packaging to your channel and compliance needs.
Retail Brands & Buyers
Full retail packaging including colour boxes, hang tags, woven labels, and barcode stickers. Compliant with major chain store requirements and shelf-ready from day one.
Private label plush toys for retail brandsDTC & Ecommerce Sellers
FBA-ready poly bags with suffocation warnings, FNSKU labels, branded inserts, and low-MOQ packaging options. Perfect for Shopify, Amazon, and TikTok Shop launches.
FBA packaging for ecommerce plush toysGift & Promotional Companies
Quick-turn branded packaging for corporate gifts and promotional campaigns. Display boxes, PDQ units, and logo-printed OPP bags with fast confirmation timelines.
Promotional plush packaging solutionsIP & Licensing Projects
Character-accurate packaging with strict IP confidentiality. We work under NDA, produce packaging proofs for licensor approval, and handle official licensed product labelling.
Retail packaging for IP plush merchandiseHow It Works
Packaging Design & Sampling Process
We manage your packaging development alongside product sampling -- so both are confirmed together before bulk production begins.
Brief & Requirements
Share your brand guidelines, target market, retail channel, and any specific packaging requirements or reference samples.
Dieline & Artwork Proof
We produce structural dielines and full-colour artwork proofs (PDF/AI). You review and approve before any physical samples are made.
Physical Sample
A physical packaging sample is produced alongside the plush prototype. You evaluate print quality, fit, structure, and label placement together.
Revision & Approval
Feedback incorporated with a clear revision record. Final approved sample is signed off as the bulk production standard.
Bulk Production & QC
Packaging is produced to match the approved sample. Final QC includes packaging integrity checks and label accuracy verification before shipment.
Label Compliance
Label & Packaging Compliance by Market
Different markets require different mandatory label information. Getting this wrong can delay customs clearance or lead to retail rejection. We advise on requirements and build them into your packaging artwork from the start. Learn more about our certifications and compliance support.
EU / UK: CE mark, EN71 compliance statement, importer details, country of origin, age warning (0-3 years), material composition, care symbols, multi-language where required.
USA: ASTM F963 compliance, CPSC tracking label (manufacturer, date, batch), suffocation warning on poly bags, CPSIA age grading.
Australia / NZ: AS/NZS 8124 compliance, importer address, age warning, suffocation warning on packaging.
Amazon FBA: FNSKU label (per ASIN), poly bag with suffocation warning, no shipment labels on product packaging, prep requirements per FBA guidelines.
EN71
European Toy Safety
Required for all toys sold in the EU and UK. Covers mechanical, flammability, and chemical safety.
ASTM
US Toy Safety
ASTM F963 compliance required for US market. Includes CPSC tracking label on product and packaging.
FBA
Amazon Ready
FNSKU labelling, poly bag prep, and carton marking per Amazon's current FBA inbound requirements.
BSCI
Factory Audit
Our factory holds BSCI and SMETA audits -- giving retail buyers confidence in our ethical production standards.
Key Considerations
FBA & Retail Packaging -- What to Get Right
Packaging mistakes are one of the most common causes of shipment delays and retail rejection. Here's what we check and manage on your behalf.
Amazon FBA Packaging
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FNSKU label must be applied per ASIN -- one label per unit, placed on the outside of packaging (not on the product itself unless specified).
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Poly bag suffocation warning is mandatory for bags with openings >5 inches. Font size must meet Amazon's requirements based on bag surface area.
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No external shipping labels on product packaging. Carton labels must be on the outer master carton only.
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Prep type (bagged, bubble-wrapped, or boxed) must match the product category requirements in Seller Central.
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We can pack to your FBA shipment plan -- individual units or case-packed -- and generate compliant carton labels.
Retail Store Packaging
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EAN / UPC barcode must be scannable and positioned correctly on the packaging. We verify placement and print quality before bulk production.
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Retailer-specific requirements (e.g. Walmart, Target, Toys R Us) vary -- we review your buyer's routing guide and align packaging accordingly.
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Master carton marking -- carton quantity, gross/net weight, dimensions, country of origin, and importer details must be clearly printed.
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Pallet configuration and inner-pack quantities can be confirmed to match your distribution centre's receiving requirements.
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A final QC report covering packaging accuracy, barcode scan test, and label placement is provided with every shipment.
Case Examples
Packaging Projects We've Delivered
From DTC unboxing-ready poly bags to full retail colour boxes -- here are examples of how we've handled packaging for different buyer types.
Full Retail Colour Box -- EU Market
Designed and produced full-colour retail boxes with window cut-out, EN71 compliance labels, EAN barcode, and multi-language care instructions for a European toy brand's seasonal launch.
FBA-Ready Poly Bag -- Amazon US
Produced branded OPP bags with correct suffocation warning font size, FNSKU label placement, and ASTM-compliant hang tags for a US-based DTC plush brand's Amazon launch.
PDQ Display Box -- Corporate Campaign
Developed branded counter-top PDQ display boxes and individual hang tags for a European promotional campaign -- 3,000 units delivered within a 5-week deadline.
Get Started
Ready to Build Your
Private Label Packaging?
Tell us your target market, channel, and product -- we'll advise on the right packaging format, compliance requirements, and provide a clear quote. No generic templates, just a solution built for your project.